Project: Create a logo and a business card for a friend using graffiti art he created as a base.
Main logo
Strategy: I wanted the text to carry over the same hand-drawn, rough quality of the art itself. I purposely left a few edges uneven and added a few paint drippings. For the cards, I wanted to give the illusion of the graphics being painted seamlessly onto a blank wall. On the front, I darkened the original image and layered the logo on top.
Business Cards